P Why Aren't There Personal Trainers on Other Planets?
Posted on: Jul 25, 2010
King Zephyrhillius has lots of power, but not the physical kind. His arms are thin, he's getting a bit flabby, and he thinks it's time to find a queen. He picked up an intergalactic fitness magazine and saw a picture of an earth man with great abs. The article was written by a personal trainer. That's when the King called his reliable green servant, Buzzgorp.
P All I Can Say is . . . "WTF?!?!"
Posted on: Jul 24, 2010
All I can say is, “WTF?!?!?”
Perhaps that isn’t the classiest way to start an article.
Perhaps it summons up verbiage that steps outside of political correctness . . . but there’s an element of human nature that, when pushed hard enough, can drive virtually anyone to give way to the urge to scream out the s-word, or . . . the dreaded f-word.
P I Apologize A Thousand Times
Posted on: Jun 30, 2010
"I apologize a thousand times."
by Phil Kaplan
That apology above isn’t a quote from me. It is, however a quote; a quote from someone who received my last email and reacted to the headline.
P A New Era
Posted on: Jun 21, 2010
The New Era of Personal Training
by Phil Kaplan
This is an essay that speaks to the rational mind of intelligent personal trainers seeking to rise above the abysmal industry standards and find prosperity and pride. Here we go . . .
P Exceeding Hope
Posted on: May 29, 2010
I bought a wireless printer. I hooked it up, followed the directions, installed the software from the CD, and went to my computer to print a document. Suddenly . . . like magic . . . the printer began to . . . are you ready for this?? . . . .
P You Need Equipment? Are You KIDDING ME???!?!?!
Posted on: May 29, 2010
People who weigh and measure food, purchase organic produce, and avoid food additives are now going to “wellness spas” and injecting hcg, botox, and lipostabil so they can look better? Are you kidding me?
People buy devices that promise to passively develop “great abs” because infomercials compel them to. Are you kidding me?
P Niche Marketing - The Biggest Fish in the Smallest Pond
Posted on: May 22, 2009
A "Make You Think" Article for Personal Trainers
By Phil Kaplan Smile. Look in the mirror and smile. What do you see? Hopefully teeth. If I asked 1,000,000 American adults between the ages of 7 and 70 to smile at their reflections, I can accurately predict the number one answer to my “what do you see” question would be “teeth.” If none of those teeth have been knocked out or pulled those 1,000,000 people would display 32,000,000 teeth.